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David Noyce

Expert on autonomous and automated vehicles, connected vehicles, vehicle crashes, traffic operations, traffic signals and signs, transportation safety, construction work zones, driver behavior, pedestrians, bicycles

Professor, transportation engineering; director, Traffic Operations and Safety Laboratory, Wisconsin Driving Simulator College of Engineering Work: 608-265-1882 — Home and cell phones available upon request Home page


  • Traffic operations and traffic flow. Traffic congestion and impacts on travel time.
  • Traffic signals: signal sequence, left turns, flashing yellow arrows. All forms of traffic control devices.
  • Transportation safety, vehicle crashes, bicycle and pedestrian crashes, crash statistics.
  • Connected and automated vehicles, driverless cars, emerging technologies for transportation.
  • Pedestrian and bicycles. Safety and operational aspects.
  • Driver behavior and driving simulation. Human factors in road users.


  • Past Chair, Transportation Research Board Committee on Traffic Control Devices, researcher for National Academy of Sciences, Federal Highway Administration, and many federal and state agencies.
  • Board of Directors, Transportation & Development Institute, American Society of Civil Engineers. Executive Associate Dean, College of Engineering