Qing Liu
Expert on conjoint analysis, discrete choice experiments, experimental design, and Bayesian statistical models of consumer choice.
Assistant professor, marketing Wisconsin School of Business Work: 608-263-9298 qliu@bus.wisc.edu Home page
Topics
- Bayesian statistical methods
- Consumer choice
- Experimental design
- Conjoint analysis and discrete choice experiments
Achievements
- Best Paper Award, Advanced Research Techniques Forum, American Marketing Association, 2010.
- Author, "Bayesian Designs for Hierarchical Linear Models".
- Author, "Non-compensatory Dyadic Choices".
- Author, "Efficient Choice Designs for a Consider-Then-Choose Model".