Yi Liu
Researcher on technology and marketing.
Assistant Professor, Marketing Wisconsin School of Business Work: 608-261-1465 — Home and cell phones available upon request yliu2396@wisc.edu Home page Twitter: @YiLiuMktg
Topics
- Technology and Platforms
- Economics of AI
- Theoretical Models in Marketing
Achievements
- Paper "Implications of Revenue Models and Technology for Content Moderation Strategies" got published in Marketing Science, 2022
- Best Paper Award at 19th ZEW Conference on the Economics of Information and Communication Technologies, 2021
- Mack Institute Research Grant, 2019 and 2020