Sarah Botham
Expert on agriculture and life sciences communication and marketing; strategic planning & branding; grape growing, agri-tourism, new-product launches
Faculty associate, life sciences communication; NAMA advisor and marketing team coach College of Agricultural and Life Sciences Work: 608-444-1101 — Home and cell phones available upon request sarahbotham@bothamink.com Home page Twitter: @sfbotham
Topics
- Relationship marketing
- Food and agricultural product launch
- Agriculture and life sciences marketing
- Agri-tourism, specifically vineyard and winery
- Business start-up branding, marketing strategy
- Cottonseed oil; cotton as a food crop
- Wisconsin grape growing; cold-climate grape growing
Achievements
- Member, Badger chapter of the National Agri-Marketing Association (NAMA)/ Advisor UW-Madison Student Chapter of NAMA; Recognized as Outstanding National Advisor, 2008
- Member, International Women's Forum
- Successful launch, branding and development of dozens of companies, including three of my own
- Recipient, UW-Whitewater Outstanding Recent Alumni Award, 1997